Cayman Islands Conference Branding
In early 2022, I was responsible for creating the look and feel for a Christie's International Real Estate conference taking place in the Cayman Islands, attended by 85+ agents and staff. All assets were created with the intention of giving Christie's International Real Estate's luxury brand a tropical twist.
The process of branding this event included selecting imagery to set the tone and use throughout the assets, selecting a primary and secondary typeface, creating a primary and secondary logo, stylizing taglines, and various shapes to use throughout.
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I created the tagline 'The Caymans Are Calling' for use in the primary event logo. The tagline 'Where Luxury Lives' was provided by the brand.
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All assets were created with the intention of tying together Christie's International Real Estate's luxury brand with a tropical twist.
Once the branding was complete, I created the invitation for the event to be sent to agents via email.
The next step was a website for the event, which was created using C-Vent - a platform for event planners that incorporates registration tools with your event website or app.
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C-Vent is an easy enough platform for designers to work in, but has certain limitations that proved to be a fun challenge. We didn't want the flow to feel clunky, so I was able to create the visuals using Adobe InDesign and upload them as stacked images to create the desired look.
Below are a few images from the event, which took place in early 2023. All physical pieces for the event were created by the Christie's International Real Estate design team.
